Even though the process of placing an advertisement on your WordPress website is really interesting and profitable, like in everything, there are also some difficulties and challenges. So, the best way to arm yourself is to be well informed. As said: “Forewarned is forearmed!”
Do you know what is the first enemy of advertising in the Internet space?
Let’s find out, shall we?
AdBlockers and its popularity among users
By reason of recently rising popularity of placing ads on the Internet, advertisements became more and more boring and meaningless. So that people had need of feeling them “protected” and AdBlockers were created to solve this problem.
There are various ads blocking additions. The most well-known one is AdBlock Plus. It’s a common extension for Mozilla Firefox, Google Chrome, Opera and Android browsers. The main aim of AdBlock Plus is the blocking of all annoying advertisement while you are browsing WordPress websites. According to the stats from April 2016, AdBlock Plus is very popular among Firefox users. Also, about 21 million active users downloaded this extension over 400 million times. Can you imagine this?!
In brief, AdBlockers work with so-called filters, which will limit the opportunities of requests. Surely, you can set AdBlockers to work by default. However, the program will ask to add filters at the first start. With the filters, you can block certain expansions of requests (usually it is requested to show ads). The place of locked ads often leaves empty on the WordPress webpages. Also, you can choose some criteria and setup blocking only by them.
Detector of AdBlockers in Aparg SmartAd Plugin
The reverse side of AdBlockers is problematic, especially for the WordPress website owners which want to display ads and make money on it. AdBlocker is an obstacle for their successful work. There are some ways to prevent AdBlockers. For example, Aparg SmartAd WordPress plugin does its best to provide perfect conditions for placing and promoting of advertisement. Among different advantages and functions of Aparg SmartAd, it’ll be unfair forget to mention the option of AdBlocker’s detector. How does it work? Let’s discuss it in the simple example.
As it was mentioned in the previous chapter, AdBlocker gives an opportunity to limit the work of websites which displays advertisement on their pages. So, the detector of Aparg SmartAd plugin is created to help out not only website owners but also viewers. This detector warns to turn off AdBlocker in order to see the whole website’s functioning. When the viewer does so, he/she can view a website with placed ads. This is the great WordPress tool for not losing money on ads and also some viewers can miss great ads!
It seems a small challenge on this route but be sure that this difficult is frequent and significant. So, be confident cause you are well forearmed now!